Why Her

A nurse who learned AI
and can't unknow it.

Daina Tirrell, BSN, RN — Founder & CEO of dX80. A woman-owned, clinician-run company. Clinical floors first. AI fluency second. No software to sell, ever.

BSN
RN
Clinical Credential
Dean's list. NCLEX first try. Job offer before licensure cleared. ICU, med surg, COVID units, case management, private practice. She has been on the floor.
Dx
Speaks Physician
Doctors called specifically hoping it was her on the phone. One told her to go to medical school so he could hire her. She didn't — not enough money in the world, and mad respect for everyone who took the advanced-practice route and survived it. But she can talk to doctors. Not at them.
FSS
Real-World AI Operator
Thrown into learning AI at Four Score Solutions — her husband Mike's consulting firm — where marketing, sales, and AI all landed on her desk. The AI part took. At an industry conference she discovered her "basic everyday AI use" was advanced compared to nearly everyone in the room. She closed that gap for one company. Now she's closing it for yours.
No Product Agenda
Not partnered with any AI company. No software to sell. Teaches the method, not the tool. Independent clinical voice — and physicians can smell the difference.
"I don't need this business. I want it. And that is a very different thing."

She left clinical practice pregnant with her son — and she was thrilled about it. Being a true stay-at-home mom wasn't a fallback; it was the plan, and she genuinely loved it. Then Mike — her husband — left his W2 when she was seven months pregnant and built Four Score Solutions from nothing, named for Lincoln, built on honesty. When the firm grew, he asked her to jump in on marketing, sales, and AI. The AI part took.

Daina went from full-time mom to figuring out AI for a tech company. Then a conference. And she realized that what she considered basic, everyday AI use was mind-blowing to almost everyone in the room. Nobody knew what a skill was.

She understood the gap. She understood the clinical stakes. She understood why physicians can come across as not the best versions of themselves — because she has spent her time on those units.

Tech people can build the tools. They cannot sit across from a physician and speak the language. She can. That's why she's here.

"If I'm wrong, tell me. I'm open to it."

The Team

Woman-owned.
Clinician-run.

Those aren't taglines — they're operating rules. Every dX80 assessor who enters a practice is a registered nurse licensed in Nevada — no exceptions. Technical specialists build under the direct supervision of extensive clinical experience. The clinicians run the show. That's the design, and it's permanent.

Portrait
coming
Daina Tirrell, BSN, RN
Founder & CEO
Registered nurse. ICU, med-surg, COVID units, case management, private practice. The clinical voice in every engagement — and the reason there is one.
Portrait
coming
Mike Tirrell
Technical Infrastructure
Founder of Four Score Solutions, an award-winning consulting firm. Builds the systems behind dX80 — under the direct supervision of the clinical side of the house. He's fine with that.
The Thesis

The math that changes
everything.

Patient educators reach one patient at a time. Daina reaches one practitioner. One practitioner logs thousands of patient visits a year. This is not bottom-of-system help. This is the upstream intervention.

1
Practitioner reached
×
5,000
Patient visits per year
×
Practitioners we can reach
=
Better
outcomes
at scale
≈ 20 visits a day × 250 clinic days — the national average, and a conservative one (Physicians Foundation). Daina's own Mohs surgeon runs 60 procedures a week before counting a single consult.
"If I can help every single one of you, and every single one of you sees just one patient a day — that's 365 patients per year that I can help have a better experience at the doctor."
Think about it. That's pretty important, if you ask me.
Where To Start

Now that you know who,
here's what.

The ADPIE Assessment Or start with the free library